{"id":13691,"date":"2023-01-26T09:51:49","date_gmt":"2023-01-26T09:51:49","guid":{"rendered":"https:\/\/www.novarroz.pt\/about-novarroz\/quem-somos\/"},"modified":"2026-06-17T14:39:53","modified_gmt":"2026-06-17T14:39:53","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.novarroz.pt\/en\/about-novarroz\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"13691\" class=\"elementor elementor-13691 elementor-954\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a1affe e-con-full e-flex e-con e-child\" data-id=\"3a1affe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:50,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t<div class=\"elementor-element elementor-element-0a5d6cd e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"0a5d6cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c92d57f e-con-full e-flex e-con e-child\" data-id=\"c92d57f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21a635c elementor-nav-menu--dropdown-none elementor-nav-menu__align-center elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-nav-menu\" data-id=\"21a635c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset_tablet&quot;:50,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300,&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;svg aria-hidden=\\&quot;true\\&quot; class=\\&quot;e-font-icon-svg e-fas-caret-down\\&quot; viewBox=\\&quot;0 0 320 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-21a635c\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13908\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/about-us\/\" class=\"elementor-item\">About Us<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13909\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/mission\/\" class=\"elementor-item\">Mission<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13910\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/values\/\" class=\"elementor-item\">Values<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13911\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/certifications\/\" class=\"elementor-item\">Certifications<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13912\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/social-responsability\/\" class=\"elementor-item\">Social Responsability<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-15587\"><a href=\"https:\/\/www.novarroz.pt\/wp-content\/uploads\/Novarroz_Catalogo.pdf\" class=\"elementor-item\">ALL BRANDS Catalogue<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-15586\"><a target=\"_blank\" href=\"https:\/\/www.novarroz.pt\/wp-content\/uploads\/OUR_INGREDIENTS.pdf\" class=\"elementor-item\">OUR INGREDIENTS Catalogue<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-21a635c\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13908\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/about-us\/\" class=\"elementor-item\" tabindex=\"-1\">About Us<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13909\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/mission\/\" class=\"elementor-item\" tabindex=\"-1\">Mission<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13910\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/values\/\" class=\"elementor-item\" tabindex=\"-1\">Values<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13911\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/certifications\/\" class=\"elementor-item\" tabindex=\"-1\">Certifications<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-13912\"><a href=\"https:\/\/www.novarroz.pt\/en\/about-novarroz\/social-responsability\/\" class=\"elementor-item\" tabindex=\"-1\">Social Responsability<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-15587\"><a href=\"https:\/\/www.novarroz.pt\/wp-content\/uploads\/Novarroz_Catalogo.pdf\" class=\"elementor-item\" tabindex=\"-1\">ALL BRANDS Catalogue<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-15586\"><a target=\"_blank\" href=\"https:\/\/www.novarroz.pt\/wp-content\/uploads\/OUR_INGREDIENTS.pdf\" class=\"elementor-item\" tabindex=\"-1\">OUR INGREDIENTS Catalogue<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f756be e-con-full e-flex e-con e-parent\" data-id=\"7f756be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c2e716c e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"c2e716c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_start&quot;:1,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation_mobile&quot;:&quot;fadeIn&quot;,&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2c538f elementor-widget elementor-widget-video\" data-id=\"e2c538f\" data-element_type=\"widget\" data-e-type=\"widget\" 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url(https:\/\/www.novarroz.pt\/wp-content\/uploads\/2023\/01\/q-somos_32.jpg);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-play\" role=\"button\" aria-label=\"Play Video\" tabindex=\"0\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-play\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M838 162C746 71 633 25 500 25 371 25 258 71 163 162 71 254 25 367 25 500 25 633 71 746 163 837 254 929 367 979 500 979 633 979 746 933 838 837 929 746 975 633 975 500 975 367 929 254 838 162M808 192C892 279 933 379 933 500 933 621 892 725 808 808 725 892 621 938 500 938 379 938 279 896 196 808 113 725 67 621 67 500 67 379 108 279 196 192 279 108 383 62 500 62 621 62 721 108 808 192M438 392V642L642 517 438 392Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8608d17 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"8608d17\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-389fa14 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"389fa14\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:1000}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07ea877 elementor-widget elementor-widget-heading\" data-id=\"07ea877\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">OUR HISTORY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c952b4 elementor-widget elementor-widget-text-editor\" data-id=\"9c952b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:1000}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>ABOUT <span style=\"color: #fece07;\">US<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99a9600 elementor-widget elementor-widget-text-editor\" data-id=\"99a9600\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:1700}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>More than the story of a business, Novarroz is the story of our family\u2019s passion.<\/strong><br \/><br \/>Our journey began in the sixties, in a small water mill by the river.<br \/>Those were different times \u2013 the traditional processes from then can\u2019t compare to nowadays\u2019s technology. But the difficulties were not enough to stop our passion.<br \/><br \/>Our efforts finally came to fruition in the year of 1979, the year of our founding.<br \/><br \/>Now, fifty years gone by, already four generations have gone through Novarroz. Each one has brought renewed energy and insight to our journey.<br \/><br \/>We\u2019ve learned. We\u2019ve innovated. We\u2019ve improved. Rice, in all its phases, has no secrets to us. This is our legacy, that we share with farmers, partners, clients and consumers.<br \/>It\u2019s not just a business. It\u2019s our world. Our journey. Our fight.<br \/><br \/><strong>Our endeavour. Rice is our passion.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>OUR HISTORY ABOUT US More than the story of a business, Novarroz is the story of our family\u2019s passion. Our journey began in the sixties, in a small water mill by the river.Those were different times \u2013 the traditional processes from then can\u2019t compare to nowadays\u2019s technology. But the difficulties were not enough to stop [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":13687,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-13691","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/pages\/13691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/comments?post=13691"}],"version-history":[{"count":169,"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/pages\/13691\/revisions"}],"predecessor-version":[{"id":15693,"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/pages\/13691\/revisions\/15693"}],"up":[{"embeddable":true,"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/pages\/13687"}],"wp:attachment":[{"href":"https:\/\/www.novarroz.pt\/en\/wp-json\/wp\/v2\/media?parent=13691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}